Understanding Balance involves the study of several interrelated visual factors: weight, position and arrangement.

Visual Weight: Creation of the illusion of physical weight on a two-dimensional surface. The size, value, color, shape and texture of an element all contribute to its visual weight.

Position: An element positioned at different points on the page will seem to have different visual weight. The center of the page is a powerful area and can carry a good deal of visual weight.

Arrangement: There are basically two approaches to the arrangement of elements in a design.
Symmetry- Visual elements are centered on the page.It is always balanced.
Asymmetry- To achieve Asymmetrical balance, dissimilar or unequal elements are arranged to place equal visual weight on either side of a design's center axis. An asymmetrical arrangement can be unbalanced if not properly designed.
The arrangements of all the elements, the DESIGN, is crucial to asymmetrical balance. It is impossible to list the ways to achieve this. Every element and its position contributes to the delicate balance.