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GRDSN 202: Design Tech IV

Project: Package Design

Instructions: Select a score for each outcome below based on the following scale...
0= Clearly does not demonstrate competency.
1= Demonstrates basic understanding of competency.
2= Demonstrates clear understanding of competency.
3= Demonstrates competency with clarity, uniqueness and depth.
4= Demonstrates competency at a professional work level.

1. Create typographic, Illustrative and/or photographic imagery on the package design that is...
   
   • visually kerned and leaded
     
   • bezier curves are smooth and precise
     
   • photographic imagery is cropped, in proper resolution and non-distorted
   • set in the correct resolution to print 300dpi
     
   
   0 1 2 3 4
   
   
2. Produce keylines and digital artwork for pre-press operations that are correct in order for the package design to reproduce well by...
   
   • indicating die cuts on artwork to create irregular shapes in paper or paperboard for production of a die
     
   • indicating die cut on artwork in red
     
   • indicating die cut layer does not print
     
     
   0 1 2 3 4
   
   
3. Print out PDF color separations that are correct and visually communicate how the package design should be reproduced
   
   0 1 2 3 4
   
   
4. Save files for a service provider that have all the necessary fonts, graphics and page layout files needed for the package design to print correctly
   
   0 1 2 3 4
   
   
5. Find resources to solve technical problems by using the software help menu's, textbooks and online resources
   
   0 1 2 3 4
   
   
6. Maintain a positive attitude when computer problems arise by remaining calm under pressure and in stressful situations
   
   0 1 2 3 4
   
   
7. Preflight your document in order to make sure all files are in the correct color space, images are in correct file formats and fonts are included.
   
   0 1 2 3 4
   
   
8. Determine technical issues for mock-up and final printed product by thinking ahead in terms of materials, printing and physically creating the final comprehensive package design.
   0 1 2 3 4
   
   
9. Work directly with a professional photo lab service and order 2 prints (one for mounting & one for your portfolio)
   .
   0 1 2 3 4
   
   
10. Dry mount your 8"x10" photo for presentation purposes that are clean, does not show mounting tissue, is on 11"x14" matte board.
    0 1 2 3 4

Suggestions for improvement: