Objective:
To create an invitation that will be sent out to Local Graphic Design Professionals to convince them to come to the SFCC Graphic Design Graduate show and see what the graduates have to offer.
Strategy: I wanted to use the welcome to Las Vegas sign, a well known landmark. The design lends itself to a very retro look so i kept with the retro design. For the body copy I took terms generally used in printing and created a tongue & cheek story. I used colors from the sign for the other artwork. This would be in large postcard format and would be a self mailer.
Preliminary Concept(s):
Visual and Graphic Inspiration
