| Design
Process When
creating thumbnail sketches use the following
Techniques for Creative
Thinking...
- Write a listing of visuals
associated with the product or service
- Write a listing of words which
describe the feeling of the product or
service
- Change the focal point
- Try Symmetry vs. Asymmetry
- Try taking one good idea and doing several
variations on it
- Try visual analogies
- Try using a what if
- Try using type as the main
graphic element
- Reverse a visual or color of an image
- Use an unusual visual or a visual unrelated
to the product/service
- Bring 2 different things, images, or objects
together to make a new one
- Change the scale of things.
- Emphasize the size of something or compare
the size to make a point
- Used a strange point of view. An unusual or
unexpected angle.
- Compare things. (Man to a mouse, Luck of
another)
- Borrow from language
- Look to nature (use shapes, feelings,
textures, etc.)
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