Resources: CBE: The Web Design Wow! Book, Designing Web Graphics
Exercises: TBA
Performance Objectives: (Things you will be able to learn...)
and Criteria: (This is how well it has to be done...)
0= No exposure, experience or knowledge in this area. Cannot perform any part of the task at a level sufficient for participation. 1= Can do most parts of the task. Demonstrates partial understanding of the competency. Need instruction and/or supervision.
2= Can complete the task with limited supervision. Demonstrates a very good understanding of the competency. 3= Demonstrates excellent understanding of the competency. Can work independently without supervision. 4= Can teach the competency / skill to others.
Meet Deadline by delivering the roughs and final comprehensive ezine on the stated date
0
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2
3
4
Respect client's point of view by using appropriate language, speaking politely and asking questions when it is appropriate
0
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3
4
Attend and participate in all client meetings by showing up on time and being prepared for work
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4
Pay absolute attention to detail by...
a) checking letter spacing
b) checking spelling and grammar
c) checking punctuation
0
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2
3
4
Follow oral and written communication by attending all meetings and checking email
0
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3
4
Act, speak and ask questions in a professional manner by...
a) looking as if you are prepared to work,
b) speaking politely and respectfully of others and the work at hand
c) asking appropriate questions
d) having a positive attitude
e) having a sense of humor
0
1
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4
Produce visual elements in the ezine that are appropriate / effective in representing the client / product / service by choosing graphics that...
a) represent the company, service or product in a positive way
b) communicates the mood, spirit and/or theme of the company and product
c) do not offend people
0
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4
Deliver ezine web site files to the appropriate destination by placing the files on the server and in the correct folder
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4
Craft each visual element in the ezine with an attention to detail by...
a) kerning type and setting the leading
b) crafting bezier curves accurately
d) not distorting imagery in the final comprehensive ezine
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4
Incorporate all client information provided including all copy, logo and other elements supplied by the client in the ezine
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Maintain a positive attitude in the face of discouragement by looking at problems as an opportunity to learn something new
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Produce a ezine that functions correctly by making sure that all of the links work, graphic files show up and imagery is not distorted
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