Equal distribution of weight.
Visual weight
The two main type of balance are symmetrical and asymmetrical:
Symmetrical
Repeating colors, shapes, values, textures, or lines creates a visual relationship between elements, called correspondence.
Treating different elements in the same manner also ties them together. This is called continuity.
Asymmetrical
When and element is placed in a composition, it creates an implied horizontal and vertical axis at its top, bottom, center and sides. Aligning other elements to these axes creates a visual relationship which unifies them.
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Implied
axes
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Align to an axis | Unified alignment |
Examples:
Click on the thumbnails for more information
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